Travers Smith advises senior management on the sale of minority interest in Pure Cremation

Overview

Travers Smith LLP has advised Dean Lamble and the senior management team of Pure Cremation on the sale of a minority interest by management and Epiris to Centerbridge Partners.  

Pure is the leading provider of prepaid funeral plans in the UK and a pioneer of the market for direct cremations which offer a simpler, more affordable alternative to a traditional funeral. The transaction is subject to regulatory approval and expected to close in the first half of 2026.

The Travers Smith team was led by Private Equity & Financial Sponsors Partner Adam Orr with support from Associate Varnita Singh. Specialist tax advice was provided by Tax Partner Hannah Manning and Associate Claudia French

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